Expertise Overview

Technical Expertise & Tools

* I’ve excluded softwares and technical competencies from my 8 years of visual effects and cgi experience as I no longer work in that specific industry sector.

In 12 years my experience includes the depth of working in large top performing creative teams on world class projects and the wide gamut of experience gained from working with SMB’s in self starting roles. Throughout, I have been challenged at rapid pace through technical roles and embraced the opportunities for growth found within leadership positions.

- Management, leadership and professional competencies

I value being a motivated self learner, I thrive adopting new skillsets, guiding others and advocating for solutions that help contribute to better project outcomes.

- Core technical competencies*

  • Paid Media and Advertising Tools across Meta, Google Paid Search and Youtube Pre-Roll Advertising.

  • Google Analytics 4

  • Organic Search Engine Optimisation

  • Webflow and similar No Code front end web development platforms including Wordpress

  • Electronic Direct Mail Systems, trigger automations and email campaign experience.

  • Domain knowledge Research and creative Development

  • Google LM Notebook

  • Social Media Ad writing

  • Landing Page Optimisation and Copywriting

  • Open Ai Chat GPT

  • Zappier Automations

  • Design and Asset Creation

  • Adobe Creative Suite including Indesign, Illustrator, Photoshop, Lightroom

  • Figma

  • Video and Media Production

  • DaVinci Resolve Studio

  • Google Suite Administration Tools

  • Microsoft MS Projects

  • CSS and HTML experience

  • CRM Client Relationship Management Software experience.

  • Agile project management

  • Strategic planning

  • Supervision and facilitation

  • Client facing project management and communications

  • Team & Stakeholder Engagement

  • Operation and process implementation in cross functional teams

  • Video Production creative strategy

  • B2B Digital Media Campaigns

  • Lead Paid Media Campaigns for B2C

  • Lead Organic Marketing Operations for B2B